Attracting Great Applicants in the Current Market
Hello and welcome to Episode 108 of the People Powered Business Podcast!
Today we’re chatting about a challenge that I know many of you are facing right now – that is finding applicants in the current market. It’s tough out there, isn’t it?
The thing is, when it comes to finding great staff, what worked before simply won’t work now.
In today’s episode I shared 3 things that you need to consider right now in order to actually attract people to your business.
You firstly need to treat recruitment like a marketing activity, and write ads that compel the ideal person to take action and apply.
You also need to understand who your ideal applicant is, where they are hanging out and how to get in front of them.
Finally, you need to show – not tell, and where possible harness the power of video to demonstrate how great it is to work with you.
If you can do these 3 things, you’ll have the best chance of attracting great candidates in any market.
An Invitation